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Faces, the Middle East’s leading beauty retailer, partnered with Creative Animals to create a meaningful Ramadan campaign celebrating tradition and modern beauty. Our team handled scriptwriting, production, and post-production to deliver “Ramadan Rituals,” a nostalgic and visually rich film honouring past traditions while embracing the future. The campaign reinforced Faces’ emotional connection with its audience during the Holy Month of Ramadan. The campaign went live across digital, social and in-store collateral and was a huge success.